Thursday, November 13, 2008

Top 3 Mistakes Network Marketers Make

When you first start out in a network marketing business, there are some mistakes that are often made. Hopefully some newbies (and even seasoned marketers) can avoid those mistakes with my help.

The first mistake you may make as a network marketer, is that you might underestimate the number of people that you need to talk to in order to be hugely succesful. A lot of people would like to believe that they can just find a couple of people that are interested in the business and in starts rolling the residual income. In reality, most people say "no" to the business. In fact, it's only about 3% of prospects that will join you in the business. It's important to have the mindset of what Mark Weisser calls "the SWs": Some will, some won't, so what, somebody's always waiting.

The second mistake is not taking action. So many marketers join in a business, then spend weeks and weeks, studying and trying the product, studying the corporate web site, trying to learn all they can about the compensation plan. That's a mistake because it doesn't generate anything. When you first sign up into business, you are so excited...that's the perfect time to recruit new reps because you generate excitement in other people. Keep that excitement rolling, it's infectious. Don't wait until you know everything you possibly can.

The third mistake would be in trying to sell and convince someone. First of all, people don't like to be sold. People like to buy, but they don't like to be sold. And you should not try to convince someone to join you. If you have to spend a ton of time convincing them to join you in your business, you are going to have to spend that much more time trying to get the prospect to actually DO the business. It's completely not worth it.

What you want to do is interview your prospects, and actually make sure they are someone you really want to work with. Then you give them the information about the product or service by sending them to a web site, a video, or a live presentation, and then let them decide. You don't need to chase after them. If the business is right for them, then it's a win-win for both of you.

If you would like to learn more, check my personal web site: http://www.raemcgaughey.com/

Monday, November 10, 2008

Scared of Using YouTube?

I recently learned that YouTube is watched more than t.v. That in itself is amazing to me...more than t.v.? Really? Wow.

So I guess it's safe to say that marketing online using YouTube as a marketing tool would be a good idea - considering how much it's viewed, right? Absolutely!

So what if you're camera shy? I know I was. It's kind of weird to see yourself for the first time, how you look on camera. I noticed that I talk with one side of my mouth more than the other, and I say "um" a lot and I also open my eyes too wide sometimes. But, this is me. It's how I am. And I realize that.

Of course I want my videos to look good and get my message across in a good way so that my audience can really perceive my message - and I'm in no way going to be perfect.

I guess the only way to get rid of the nervousness in front of the camera is to just do it. Like the nervousness most of us felt the first time we needed to start calling prospects. Wow - that phone felt like it weighed 200 lbs. the first time I tried calling people. Eh - it's a growing process...after all, they are just people on the other end of the phone line, or sitting at their computer watching your video.

So I say, just go for it, put yourself out there. Let yourself be seen, in all your flaws and everything. It might even make you more approachable if you're not so perfect. And maybe your prospects will have more confidence in themselves that they can do it too.

And it's fun too.

If you want to see one of the things I'm doing for marketing right now, just check out my site at http://www.wealthinmarketing.com/ or give me a call...720.351.0936.

Thursday, November 6, 2008

So What About Marketing On A Budget?

So if you're just starting out marketing, and you only have a little bit of cash on hand, how do you get up and running and get noticed and get prospects to your web site?

Well, there are several ways to do it without spending an arm and a leg.

When I got my first web site up and I was all excited and just revved up to go out there and tackle Google PPC advertising, I thought I knew what I was doing, and I ended up spending thousands of dollars for a few hundred leads...and only signed up a couple of people into my business. What a shock that was after a few months. I was pretty disappointed and broke.

I knew I had to find a better way to get seen, without spending all that money - especially money I didn't have! My budget was pretty tight. So...I learned some other methods of advertising that work quite well.

One HUGE way of advertising right now is to get videos up on YouTube. Right now it's free, and YouTube is watched more that television these day! Unbelievable! So maybe you're a bit nervous to put up a video...I think everyone feels that way at first. But after a few vids, it becomes easier and easier to put yourself out there in front of people. And it can be fun too!

Another way of advertising would be to write articles. It's mildly time consuming, but once you submit your article and you start seeing your work out there, and it's organic traffic and free leads, you'll understand that a few minutes writing articles every week is totally worth it. Ezinearticles.com is the most trafficked web site in the whole world. I would definitely start there!

Of course there are blogs, like this one. Blogging is another great source of providing traffic to your web site. And they are also fun because you really get to be yourself in your blog.

I use all three of these methods for my business and I found that it really does pay off to be constant and consistent.

If you want to check out more about what I'm doing, check out my web site at http://www.WealthInMarketing.com.